Hartsbourne Ladies Club Together for MDA
On Monday 31st July 2017 the Hartsbourne Ladies hosted their Annual Charity Golf Day in aid of Magen David Adom UK at Hartsbourne Country Club. Over 70 ladies took part, including visitors from Highgate Golf Club, Dyrham Park Golf Club and Centurian Golf Club.
The ladies enjoyed a catered buffet lunch whilst MDA UK Chief Executive Daniel Burger spoke about the vital role MDA plays in saving lives all around the world. This was followed by a prize giving ceremony for the winners of the Golf Day and a successful raffle.
The event raised £15,000 which will purchase a medicycle. The dedication for the medicycle will take place later in the year in Israel.
RED SHIELD OUT NOW
This Summer’s ‘Red Shield’, MDA’s biannual newsletter has gone out to over 10,000 homes in the UK. To see the edition please download it.
MDA receives excellence award from Prime Minister’s Office
On 12th July in Jerusalem, Magen David Adom received The Yitzhak Rabin National Award for Quality and Excellence in the Public Sector. The award recognises the world’s best performing organisations. MDA received two gold stars of excellence and came in first place.
MDA Director General Eli Bin accepted the prestigious award, which he dedicated to the organisation’s employees and volunteers – represented at the ceremony by two youth volunteers and 88-year–old Mottke Wiesel, a Holocaust survivor who fought for Israel in the War of Independence.
The Award highlights the outstanding professional, moral and humanitarian conduct of 28,000 volunteers and employees, Community First Responders and Life Guardians throughout the country, all of which are dedicated to saving lives, constantly striving to improve the quality of service, reducing the response time, improving the medical array and investing in the human assets.
Speaking at the presentation, Director General Eli Bin said: ‘ This honorable national award was received first and foremost thanks to MDA personnel who work day and night, constantly improving service, reducing response times, strengthening the medical system and providing assistance to all in need. Together, we will continue to strive for quality and excellence for the citizens of the State of Israel, and all those who need us across the world.’
MDA UK Chief Executive Daniel Burger commented: ‘It’s a great honour for MDA to receive this award and we’re extremely proud of all the volunteers and employees who work tirelessly to provide such an outstanding service.’
Straight on Shift
MDA UK donor Jonathan Straight sampled an ambulance shift in Tel Aviv. Here is a first-hand account of his experience.
A FIRST HAND LOOK AT MDA
When it was suggested I do a shift with an Israeli ambulance I was very excited. Having supported MDA over the years, I never expected to see its work first hand. When it was then suggested that I might take some photographs on board (albeit with certain limitations) I was even more excited. We literally could end up anywhere over a large geographical swathe of Israel and the nature of what we were going to attend was also completely random.
I met Aryeh Myers at the MDA depot in Lod. Aryeh is a paramedic and hails from Bradford. Meeting a fellow Yorkshireman is always a good start to the day. Aryeh had worked for the ambulance service in London for 10 years and has lived in Israel for the past 4 years. The other member of the two-man crew was Dudi who would be driving the ambulance. I was to sit in the back – this proved to be a good vantage point for photographing what was happening but without shooting the patients face, as this was not allowed.
Unlike the UK, the MDA depot has two types of ambulance. The white ambulances are more basic and have less equipment on board. The yellow ambulances, as ours – number 214 – is an intensive care unit on wheels. The split allows resources to be better deployed. Both types of ambulance are supported by motorbikes. Two other differences to the UK are that MDA raises funds for its work and makes use of a pool of volunteers.
I was given a quick look around the ICU ambulance I was to be based in for my shift. There was a monitor to track the patients pulse, blood pressure, EGC and so on. This communicated data to a smart phone and so could rapidly be shared with others. Next was a supply of oxygen. Then the Ambubag which included equipment for resuscitation and testing and finally a tool box filled with drugs. Raring to go, we sat and waited a full two hours (it was a quiet morning) before a call came through. We all leapt into action and we were off, sirens blazing.
Interestingly, Israel drivers tend not to get out of the way for ambulances, even with lights flashing and the siren sounding. Dudi was adept at weaving in and out of the traffic and we arrived at the address in Rishon le Zion, guided by the on-board sat nav, in about 10 minutes. A 70-year-old gentleman had experienced chest pains and had already been attended to by a white ambulance. He was standing outside his house and was swiftly admitted to our ambulance and was wired up to the monitor. The patient seemed to be OK, his blood pressure was remarkably good, a lot better than mine! We took him to the nearby Asaf Harofeh hospital and he was left at A&E for a check up.
Next we went to have a look at the call centre nearby where call handlers receive emergency calls from members of the public and a dispatcher allocates and dispatches ambulances as appropriate. Each operator had 8 screens showing a vast amount of information allowing each vehicle to be tracked and the status of any of the ambulances in the fleet to be instantly monitored. Suddenly, the tour was interrupted. There had been a collision between a car and a motorcycle nearby and we would attend this.
Again, Dudi wove in an out of the traffic and within minutes we were on the scene. The cyclist was flat out on the pavement and a group of bystanders were holding a cloth above him to provide some shade. Fortunately, he was not badly hurt, but taking no chances we took him to A&E where he was given a thorough examination in the trauma room.
Finally, on the way back to base, another call came through. A teacher at a kindergarten in Lod had received a head injury, but when we got there we were told her husband had picked her up to take her to hospital already.
In the six hours I spent with this crew, fortunately we did not have to attend to anyone who was seriously ill or badly hurt. However, I got a great look at the amazing work MDA do, day in and day out and it was fascinating to be so close to what was happening and to have unfettered access to everywhere the ambulance crew were going.
I would recommend this to anyone as a great use of a day when in Israel. Personally, I can’t wait to do it again.
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Baron Cohen dedicates medicycles to MDA – RESPECT!
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On Thursday 15th June, Daniella Baron Cohen, mother of world-renowned comedian Sacha Baron Cohen, accomplished musician Erran Baron Cohen and specialist in computer sciences, Amnon Baron Cohen, dedicated two medicycles to MDA. Mrs Baron Cohen did not have to look far for inspiration when deciding on a quote to place on the back of the vehicle, and opted for one of her son Sacha’s more uncontroversial slogans – “Respect!”, as made famous by his character, Ali G.
The dedication ceremony took place at The Carlton hotel in Tel Aviv and was well attended by Daniella’s family and friends, as well as representatives from MDA in Israel, including former MDA President and now Israeli Friends of MDA Board Member, Professor Yehuda Skornick. Although he could not be there, Sacha made a video which was played honouring his father’s life. Erran, who joined his mother at the reception, played some of his father’s favourite songs on the keyboard.
The dedication further cemented the close connection between the family and Magen David Adom as Daniella’s brother, Gil Weiser, was the founder of Israeli Friends of Magen David Adom and still serves on their board today. The organisation was established to encourage Israelis to donate to MDA whilst educating them that MDA is not Government funded. The pair dedicated one medicycle in memory of their late father, and the other in memory of Daniella’s husband, Gerald.
Appreciation of the hard work and generosity displayed by the Baron Cohen and Weiser families was expressed by MDA UK’s CEO Daniel Burger: “We are so grateful to the Baron Cohen and Weiser families for their philanthropy and dedication to Magen David Adom. We look forward to seeing the medicycles flying through the streets of Israel, helping to save lives.”